Wednesday, February 19, 2020

Sexual Harassment lawsuits often include wrongful discharge Essay

Sexual Harassment lawsuits often include wrongful discharge - Essay Example More specifically, after announcing the relevant decision, an employee has to leave his/ her work without – practical – having any financial claim (compensation, lost benefits and so on) against the employer. Of course, the fact that employee was forced to quit – i.e. that it was not his/ her own willing but the result of the pressure made on him/ her because of specific facts taking place in the workplace – maybe leave space for relevant claims. In law, such a situation is commonly known as constructive wrongful discharge; employees that were forced to quit do not always manage to persuade the court regarding the facts on which their decision was based – i.e. a constructive wrongful discharge is rather difficult to be proved in practice; as a result an employee who suffered sexual harassment can be left with no work and no compensation even if he/ she had no other alternative but to proceed to the specific reaction (i.e. to quit). The specific issue has been extensively examined in the Courts across USA; the court’s decisions tend to vary in accordance with the circumstances of each particular case and the ability of the employee to convince the Court regarding the real facts of the particular conflict. In any case it has been proved that sexual harassment lawsuits are based on their majority on constructive wrongful discharge. The various aspects of sexual harassment are not particular difficult to be understood. They can involve in both verbal and actual harassment that is characterized by sexual references by the other employee’s (including the manager’s) side. The specific issue (sexual harassment is not easy to be described and analyzed especially if taking into account the conditions in modern workplace). In accordance with Feary (1994, 649) ‘sexual harassment does not result from ignorance about fact or law; it is a problem which will be resolved only when

Tuesday, February 4, 2020

Marketing Strategy of Nintendo Wii Case Study Example | Topics and Well Written Essays - 1500 words

Marketing Strategy of Nintendo Wii - Case Study Example In most present day strategy literature, competitiveness seems to cover state-of the art thinking. "Strategic positioning is concern with the impact on strategy of the external environment, an organisation's strategic capability (resources and competences) and the expectations and the influence of stakeholders. (Johnson, Scholes& Whittington, 2005:17). Using Porters five forces framework, one will see that the intensity of competition in this market is very high, coming primarily from the market leaders like Sony and Microsoft. How ever, there are some other niche players in Asia and Europe. The Entertainment industry has become diverse especially with the current pace of technological advancement. Buyer's loyalty will be high with respect to those producers who dance to the taste of time (The case of Sony), offer customers a good value for their money and see them as strategic partners and not customers Suppliers tend to have a low bargaining power with the respective dealers. In the entertainment market, mostly the main company set the price including wholesalers and retailers commission. Thus, working with suppliers is not an issue at stake as their switching cost is high. "The influence of words over men is astounding." -- Napoleon. ... With the current level of sales and profit being enjoyed by participants in the market, s threat of potential entrants from China or Asia is high. China is presently considered as an emerging market. A solution for Nintendo will be to offer customers a better value for their money using the marketing mixes. 1.3 Nintendo Strategic marketing Objective "The influence of words over men is astounding." -- Napoleon. As the whole world gears for peace, marketers and other business people talk in terms of war. We see battle words everywhere in business: Japan bashing, corporate raiders, hostile takeovers, cola wars. Marketing is war. With the advent of events, ordinary business executive fancy themselves as warriors. Aggressively attacking weak companies, and defending market shares. Positioning products in people's minds and making them attractive to market segments requires careful formulation of the marketing mix. Getting the right blend of the product, promotion price and distribution is essential to put the carefully carried out analysis into operation. The aim is to portray an image for the product or service that will match with how one wants the product to be visualized in people's mind2. Thus with the recent launching of the Nintendo WII in the UK market, these features were carefully integrated to give the product a break through. Table 1: A summary of what constitute each of the Ps of the 4Ps Product Tangible products Psychological attributes Quality Services Benefits and features Packaging Styling Image Branding Customer service After care Guarantees Image Pricing Selling price Price positioning Distributor margins Credit Discounts Payment methods Price promotions